A peek at our goods
get a glimpse of what it’s like to collaborate with the enc!
Our portfolio is a vibrant kaleidoscope of stunningly exceptional visual identities, industry-defining digital strategies, and exclusive video and photo campaigns that pack a punch.
Each project is a celebration of bold ideas and endless possibilities, take a scroll and let your imagination run wild with opportunity.
immersive brand design
Branding is the transformative art of crafting a distinctive identity and narrative for a company, infusing it with personality, values, and visual elements that resonate deeply with consumers. Ultimately forging lasting connections, fostering trust, and propelling the brand towards recognition, loyalty, and success in a crowded marketplace.
we work in two key formats of branding; our ultimate brand bundle (aka ubb) which is condensed 3 month version of our 4 signature phases + our mac daddy brand guide which is a 6-8 month version with every bell and whistle to bring your baby to life.
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market research
verbal identity
illustration
color theory
custom letterings
messaging
persona
development
logo design
type kit
design usage guidelines
launch strategy
Ultimate Brand Bundle (UBB)
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After countless conversations and brainstorming sessions, ENC has crafted the ultimate brand bundle just for you. It’s a seamlessly phased-out package designed to eliminate guesswork and put thoughtful design and intentional brand strategy front and center. Say goodbye to the stress and hello to a brand experience you’ll truly adore
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Our aim is to prepare your brand for launch within 3 months. Understanding that life can throw curveballs, our meticulously designed 4-phase approach ensures success is inevitable.
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phase one: branding
to include:
brand essence, logo family, color palette, type kit
phase two: website
to include:
up to 4 full page designs on your platform of choice. one full copy glow up session for your entire site
phase three: campaign
to include:
a 2 hour full fledged photo campaign. with wardrobe styling, lighting direction, mood board, pose portfolio, shot list, on-set creative direction (photography not included)
phase four: social presence
to include:
5 graphic-forward templates, a demo 9-grid, 5 caption examples
Mac Daddy
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Brand guidelines dictate the content of a logo, blog, website, advertisement, and similar marketing collateral. When it comes to building a memorable brand, it’s all about consistency; like when you’re shopping for your favorite jeans or coffee at the store - you want to be able to spot them from a mile away.
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The best brands stick in our brains because their presence is defined by the repetition of the same logo, fonts, colors, and images. Once we see them enough, they become instantly recognizable, bringing us a clear sense of reliability and most importantly – trust.
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phase one: research
to include:
kickoff interview, full brand audit, exploration of industry, dream big touch-points, 3 live workshops
phase two: development
to include:
big bold strategy, purpose (mission + vision), voice pillars, key messaging, brand story, personal vocabulary, visual identity (this is the big one aka where we design you as a brand - think all things logo family design, color psychology, typekit and more)
phase three: design ideation
to include:
social media strategy, develop messaging, campaign presswork, web user experience, preparing for the launch campaign, (examples: speaking engagements, pass features, etc.)
phase four: alignment + launch
to include:
the reveal party
We believe it’s important for the whole team to not only be aligned with the brand strategy, but to understand it. That is why we throw THE REVEAL PARTY. Everyone is invited. Activities to include; how to use the new assets, conversations on how and why we got to where we did, and ultimately how we are going to build the future together.
Mini Activation
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perhaps you already have a fully flushed brand, and you are looking for a tune up. your logo may ned some refinement, perhaps you want a fresh color palette OR your type kit is feing stale
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examples to include:
just the logo
color palette refresh
typekit reset
custom brand iconography
brand mark design
“In our experience, everything ENC touches turns to solid gold. The unveiling of our new brand has surpassed our wildest dreams and has been a total game changer for our business.”
digital marketing
The art of leveraging online platforms and technology to effectively promote products or services, engage target audiences, and drive conversions through strategic digital channels.
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The practice of sending targeted messages and promotions, aiming to nurture relationships, drive engagement, and encourage desired actions.
*platforms to include: squarespace, klayvio, mailchimp, hubspot
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Ads serve as vital conduits linking consumers to products, services, and information - fueling economic activity, nurturing brand recognition, and empowering individuals to make informed decisions amidst a very dynamic and competitive marketplace.
*platforms to include: meta, google, youtube, pinterest
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Social media isn’t just TikTok dances and memes - even though we do love a good trending theme. For us, it involves creating engaging content, interacting with followers, running ads, and analyzing performance to achieve marketing goals.
Platforms include: Instagram, Facebook, YouTube, TikTok, Pinterest
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full fledged email marketing management
email template designs
segmentation
flows and automation
Ads
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full fledged ad management on various channels such as: meta, youtube, pinterest, tik tok, google
ad design
ad template design
audience optimization
Social Media
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social media template design
social media full fledged management on multiple channels such as: facebook, instagram, youtube, pinterest, tik tok
copy writing
engagement
influencer marketing
“we spent $2,492 on our launch ad campaign and generated $16,822 in revenue. that’s a 7x ROI folks. enc knows what they are doing”
web + app development
The crucial element in crafting seamless digital experiences, requiring a delicate balance between functionality, usability, and aesthetic appeal to meet the diverse needs of users in an ever-evolving technological landscape.
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wordpress
squarespace
shopify
shogun
showit
godaddy
figma
wix
Web Design
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full scope to include:
backend audit
wireframes
custom css
multi-platform design integrations
mobile, desktop and tablet optimization
Courses and Shop
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expertise in strategizing, streamlining, designing and launching full e-commece based courses and shop experiences
App development
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backend audit
wireframes
custom css
multi-platform design integrations
mobile design optimization
“our website redesign paid for itself within 2 weeks of launching after enc worked their magic.”
production design
In the dynamic world of photo and video campaigns, production work is a synergy of creativity and organization. Where every detail – from scouting stunning locations to orchestrating talent and gear – is meticulously curated to craft captivating visuals that resonate with audiences, ensuring your message shines through with impact and allure.
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Define mood + aesthetic, align on full team, timeline, talent sourcing + booking, wardrobe sourcing, shot list, pose portoflio, call sheet
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Full team coordination + management, on set creative direction, set design, prop styling, wardrobe styling + behind-the-scenes photo/video capture
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Full team coordination + management, on set creative direction, set design, prop styling, wardrobe styling + behind-the-scenes photo/video capture
Lifestyle
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this is wer your brand essence really comes into play. the feelings that are evoked when someone lands on your site, social or marketing collateral. this content speaks volumes. this is the out of the box approach to curated visions tha feel distinct for every unique brand.
E-commerce
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it’s time to sell. perhaps a product, service or unveiling of a new brand. e-commerce photograph is a unique breed. one that needs attention to the details. think labels, specs, highlights - to showcase the ‘sell’ in the most enticing way possible.
Editorial
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this is where we connect with the ‘wow’ factor. here we are capturing for allure and a true elevated approach. editorial photography and creative direction is not only for magazines and features, but websites and big launches. when prepping for an editorial campaign, we take into account the need to showcase people, products and places in the most captivating of ways.
“holy wow. i’ve never experienced a photo shoot quite like that before. it was insanely organized, concise, beautiful beyond imagine and the most fun i’ve had in years.”
collateral design
Physical design plays a pivotal role in enhancing user experience and brand perception. It dictates how individuals interact with tangible products or environments, influencing their emotional connection and overall satisfaction.
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Think menus, cards, flyers, billboards, business cards, magazines, book covers.
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Think window displays, signage, product placement, wearable merchandise (bags, tees, sweatshirts, etc.), store ambiance design.
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Think product boxes, bottles, cans, jars, pouches, bags, cartons, labels, sleeves, wrappers.
* all crafted to attract attention, communicate brand identity, and protect the contents within, ultimately enhancing the overall consumer experience
Print Design
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menu design, getting cards, book coves, book illustrations, flyers, billboards, posters, thank you cards, business cards, leave behinds, mailers, van wrap design, ournals, stickers + more
Retail Design
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t-shirt design, totes, sweatshirts/sweat sets, embroidery, water bottles, custom glassware, custom home goods, full clothing line experience + more
Packaging Design
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box construction and design, vessel procurement and design, color theory for ingredients
